Before you drive traffic from Twitter, it is important to get the basics in order first.
1. Add a profile picture. This will help you build your profile or brand.
2. Tell people about yourself or your business.
If you are an affiliate marketer use the #AffiliateMarketing hashtag within your bio to get your profile ranked within Twitter Search and the search engines.
3. Link to your blog or squeeze page from within your bio.
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Use a link shortner, the bio only allows 160 characters.
I don’t recommend linking to your blog with the website link space. I did and found that bots were excessively hitting my blog and distorting my analytics.
Drive Traffic From Twitter – Quote Yourself
Make a creative description of your post or quote yourself from your blog and create tweets and link to the full blog post for those who take the bait and click through to the content.
This is what magazines do. They try to hook you on the front cover to read the articles within the magazine and get you to buy the magazine.
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Drive Traffic From Twitter and Use @Mentions
Use @mentions to get the attention of Twitter users. They will be happy to be mentioned.
It may be a way to get a retweet if you feature them in your post or tweet.
But don’t @mention people to get traffic from the twitter user when the content isn’t related to them.
They will be annoyed that you have used them to drive traffic with no benefit to them.
Drive Traffic From Twitter – Ask For Retweets
Ask for Retweets. If you don’t ask you don’t get, is what I’ve been told.
Include the short phrase ‘Please RT’ within your tweet and if your followers think that you are worthy of a retweet you might get one.
If enough people do this your tweet could go viral and drive massive traffic from Twitter.
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Add Images To Your Tweets
Use images that compliment your tweets. Image tweets are more likely to get retweets, likes and clicks.
When you are been hit by a stream of text the one thing that gets people’s attention is images. Depending on what result you want you can create Twitter images with graphic design tools like Canva.com.
This is a free site although they do have a paid membership for people that want extra features.
Using images larger than the regular Twitter image gets people to stop and expand your image resulting in more engagement. But the goal is to get them to click through to your blog.
Ask questions within your tweet to arouse a question in your followers minds and answer the question within your blog post.
Questions get people thinking and interested. This is a good tactic to drive traffic from Twitter as long as the content is relevant.
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Use Numbers Within Your Tweets
Use numbers within your tweet to get more attention.
This is a trick that search engine marketers use to attract people to read their text ads.
Tweets are similar to text ads. Tweets are only 280 characters long about the same length as a text ad.
Vary Your Tweets
Tweet varied versions of tweets that promote your blog posts, but don’t tweet the same link repeatedly. Only tweet the same tweet at a maximum of 3 times a day.
If you mind numbingly tweet the same post again and again people won’t want to see it and will unfollow you.
If you are going to tweet links to your posts make sure you have enough posts to vary what people will see throughout the day.
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Use Click To Tweet
Use Click To Tweet and quote quotes from within your article which will encourage people to tweet to promote your blog post to their newsfeed.
Create Quote Images
Create quote images to get people to click through to your bio. Add links to these tweet quotes. This works. JeffBullas says that he has data to prove it.
Get More Traffic From Twitter With Videos
Upload videos for more exposure to your bio. Videos are not promoted as a big part of Twitter but the videos that go viral do get a huge amount of views.
The videos need to be short to get the viewers attention.
Uploading YouTube videos most likely won’t work as videos that rank in YouTube are at least 10 minutes long which are too long for Twitter.
Twitter being a micro blogging site, videos need to be less than a minute long.
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Use Targeted Hashtags
Use hashtags for more traffic than the stream of your followers. You can also get more followers this way as well as broadcasting your content to a larger audience to drive more traffic from Twitter.
Research hashtags to use with your tweets with Hashtagify.me this will help you find trending tweets within your niche.
Test Different Tweet Phrases
Test different tweet phrases with tweets. As with email marketing the best headlines sell products and get attention.
People are bombarded with a stream of tweets. Make yours stand out with relevant attention getting headlines.
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Tweet Often To Drive Traffic From Twitter
Tweet more often. There are tweet scheduling tools like Crowdfire that will tweet your tweets at the best time to get the most engagement for your tweets when your audience is most active.
Post at least 10 times per day. This is Neil Patel’s recommendation.
Infographics are a visual way to share statistics and facts that make them easy to consume and remember. i.e a picture is worth a thousand words.
Pin Your Tweet To The Top Of Your Newsfeed
Pin the tweet that you want to promote the most to the top of your newsfeed.
Everyone who clicks through to your profile will read this tweet, and a fraction of them will click the link and view your blog post or promotion.
You can do this with any tweet. Click the top righthand corner of your tweet and click – ‘Pin Tweet’.
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Retweet Other People’s Tweets
Retweets and comment tweet your community’s tweets.
This includes influencers and people you compete with.
Add a @mention to get their attention to notice that you are tweeting their content and they might return the favour.
Drive Traffic From Twitter – Maintain A Targeted Following
Keep your following where possible focused on your niche.
You don’t want to be following accountants if your niche is dog training even if you are going to hire an accountant at some time.
This will mean that the tweets you read and retweet will be linked to your niche and the traffic you receive will be targeted traffic.
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Respond To Your Follower’s Questions And Comments
Respond to your follower’s questions. This builds rapport and community as well as ranking your profile higher.
Ranking your profile on the search engines will help to drive more traffic and establish you as an influencer.
Post Images That Relate To Twitter Trends
Post images that relate to Twitter Trends and then add your promotional link to it if it relates to the Twitter Trend. Tweets with images get significantly more engagement than text only tweets.
Quote Other Twitter Users
Directly quote other Twitter users within your niche.
This can build conversations as well as a community and interest from within your niche.
Resulting in more exposure for your profile and eventually driving traffic from Twitter to your blog and webpages.
Read Drive Traffic To Your Website – 13 Ways to drive even more traffic to your blog or website.